The Island of Pag has the most indented coast of all the islands in the Adriatic Sea (270 km) and 84 km of the coast are gravel & sand beaches. The access to the island is via a ferry (Prizna - Zigljen line) or the bridge (bridge of Pag). Average monthly temperature from May to September is above 20°C.
The richness of the aromatic plants - and herbs with healing properties - which grow on the island give the local food (like sheep's cheese or lamb) a unique flavour. Local industries are collecting and processing sea-salt and lace-making. The island also boasts scientifically-acknowledged healing mud.